by Aaron Mayer | Dec 16, 2020 | Business, E-Commerce, Marketing
Sadly, the COVID-19 pandemic has become the ultimate global economy disrupter. Many businesses, everyone from Fortune 500s to start-ups, are having trouble keeping afloat. So many businesses have shut down while others have filed for bankruptcy because they suffer...
by Lauren Morley | Oct 27, 2020 | Business, Marketing, SMB
There’s never been a better time to be a small business owner. At no other time in history have the tools for setting up and managing a small business been more accessible. Today’s entrepreneurs don’t have to worry about running from place to place...
by Natasha Shetty | Sep 16, 2020 | Business, Email, Marketing
Most business owners falsely believe that email marketing is outdated, redundant, or even irrelevant. That’s because nowadays there are faster and newer ways to reach customers and prospective clients such as social media and instant messaging apps. If you’re one such...
by Mikkie Mills | Aug 24, 2020 | Business, Data, Marketing
Data, data collection, and data analysis are three of the most prominent and essential terms associated with modern marketing. Data, when obtained and utilized properly, serves as a key to unlocking more informed and effective marketing strategies, and that leads to a...
by Mikkie Mills | Aug 4, 2020 | Business, Data, Marketing
Running a business requires careful decision-making. Increasingly, business owners are turning to data to help them make better decisions. Fortunately, there are a lot of data points available to managers of modern businesses. Sometimes the challenge is figuring out...
by Michael Deane | Aug 1, 2020 | Business, E-Commerce, Internet, Marketing, Website
Retail and eCommerce appear to be polar opposites. Retailers base their entire business model on the idea that consumers want to see, feel, and try out products in person before committing to a purchase. eCommerce outlets, on the other hand, rely on speed,...